Kramer: Now, it's called the Bro.
Frank Costanza: Or the Mansiere.
Kramer: Yeah, but I prefer the Bro.
Frank Costanza: I like Mansiere.
Farkus: Well, I have to tell you, it's a very interesting idea.
Kramer: Yeah.
Farkus: You know, selling bras exclusively to women, we're really only utilizing fifty percent of the market.
Frank Costanza: That's what we figured, huh?
Kramer: I told you.
Farkus: And, to be perfectly frank, I've always felt I could use some support. I know, when I'm wearing Ban-Lon, there appears to be some jiggling.
Frank Costanza: I wouldn't be caught dead in Ban-Lon.
Farkus: So uh, what d'you see in the back? Hooks? Velcro? What?
Kramer: Uh.
Frank Costanza: Definitely velcro.
Kramer: Say you're getting intimate with a woman. Uh, you don't want her fumbling and struggling back there. [all chuckle] I think we've all experienced that.