Quote from Red in Eric's Buddy
Red: Hi. May I help you? Woman: Yes. I'd like to buy a refrigerator. Red: Well, what kind of refrigerator would you like? Woman: I don't know. Red: Okay. What kind of features are you looking for? Woman: I'd like it to be cold. Red: Yeah. Well, how many cubic feet of food does your family consume in a week? Woman: Gee, I don't know. I do know I like Harvest Gold. Red: See, well, now there's your first mistake. Now, color is the last thing that you want to consider. You see, I can't sell you something if you don't know what you really want. Woman: Yes. It was wrong of me to walk in here, ready to write a check. But thanks.