Quote from Luke in Blindsided
Merv Schechter: So, Phil, what can I do you for? Phil: Well, oh wise one [chuckles], uh, Luke here is President of the Student Council, but he needs some professional help. Luke: I have a likability issue. Merv Schechter: Yeah, I saw that when you came in. What we need to do is promote you, okay? I see a pin, "I like Luke." I see a bracelet, "Luke is no fluke." I see a stadium cushion, "Luke has your back... side." Phil: [laughing] How do you do that? Luke: How about phone cases? Merv Schechter: Phone cases? Phil: I am so sorry. Merv Schechter: [exhales heavily] Sweetheart, this is why people don't like you.