Lois: [runs tap] Four, three, two... brown... clear... brown again... good.
Dewey: What about this watch, Dad? It's only $12.99.
Hal: That's where they get you, son. See, it says $12.99, but that doesn't include the hidden costs. Shipping, handling, box tops... By the time you're through you're paying on the high side of $15. I've never owned a $15 watch.
Dewey: But I need one, Dad!
Hal: Son, a cork and a piece of string make a perfectly fine sundial and a great conversation piece with the ladies.