Quote from Jerry in The Pilot
Tom Pepper: What do you mean made up? Jerry: It's made up. Haagen-Dazs is made up. It's not Danish. Tom Pepper: You're crazy. Jerry: No, I'm not. George. Is Haagen-Dazs Danish? Michael: What do you mean Danish? George: [to the guy next to him] This guy stinks. Jerry: Danish. Is it from Denmark? Michael: No, they make it in New Jersey. It's just a Danish-sounding name. Tom Pepper: I can't believe that. They fooled me, Jerry. Rita: [watching, to Jay] Boy, talk about a show about nothing.