Quote from Norm in Jumping Jerks
Rebecca: You know something? I- I just had this wild idea. Do you think you guys could jump out of an airplane holding a large banner that said "Cheers"? Cliff: For any particular reason? Rebecca: Well, I was just thinking of one of the comments I got in the suggestion box. It said, "You have a really great bar here, but why keep it a secret? Why don't you publicize more?" Well, we could have a cameraman shoot it, maybe even get it on the news. Norm: Whoa, hold on a second here. You're talking about taking a pure sport such as skydiving and tainting it for commercial gain? Cliff: Yeah, yeah. Rebecca: Come on. A thing like that could have a tremendous impact. Norm: Hey, so could l.