Quote from Frasier in The Innkeepers
Niles: You know, Frasier, Dad has a point. A lot of people have lost a lot of money in this business for one reason: they picked the wrong name. Frasier: True, Niles, but I've got something very special. I was thinking about this while Dad was talking. "Maison Crane." Oh, God, you're right, it's a little too obvious. Niles: We want our name to be inviting and welcoming. Oh, oh, what's the word for "lighthearted" in French? Frasier: There isn't one.