Quote from Carla in Let Sleeping Drakes Lie
Frasier: Yes, you see, it's an established psychological fact that the more outrageous a lie one tells, the more readily will the victim believe it. You see, if you told Mr. Drake a sufficiently outlandish story, odds are he'd buy it. Woody: No, that's impossible. Carla: No, Woody, it's a stroke of genius. Frasier, you're brilliant. That is one of the most brilliant ideas you've ever had. And you've had a lot of brilliant ideas. Frasier: Thank you, Carla. Carla: See, Woody? It works. Bonehead bought it.